Arrested thought
May 1, 2008
The
The Wizard of Ads
If the goal is to cause the customer to willingly give you her attention…you must offer her a thought more interesting than the thought that currently occupies her mind.
Even though the Wizard is down on the idea of using sex to sell, this explains nicely how sex sells. It is far more interesting than your current thoughts about the electric bill.
Posted in Commerce
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May 2nd, 2008 at 8:14 am
Oh wow, an SNES! That Zelda was such an awesome game.